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Primary Residential Mortgage, INC. in Wisconsin

HMDA record for properties in Wisconsin, calendar year 2024. National record · Wisconsin overview

LEI 54930052M48FOD3CWA54
Reporting agency Department of Housing and Urban Development
State Wisconsin

HMDA data alone cannot be used to determine whether a lender is complying with fair lending laws. The data do not include some legitimate credit risk considerations for loan approval and loan pricing decisions. Cells under 25 applications are withheld.

Primary Residential Mortgage, INC.'s 2024 HMDA record for Wisconsin covers 411 applications, 284 of them originated, worth $63m.

Its denial rate in the state was 8.7%, below the Wisconsin rate of 17.1% across all lenders and compared with the lender's national rate of 7.2%.

The median rate spread on its Wisconsin originations was 0.7 percentage points (state median 0.2).

Applications in the state were up 116% on 2023.

411applications in WI, 20242.7% of the lender's total
284loans originated$63m
8.7%denial rateWI all lenders 17.1%
0.7 ppmedian rate spreadWI 0.2 pp

Compared with the state and the lender's national record

MeasureIn WisconsinWisconsin, all lendersPrimary Residential Mortgage, INC., all statesUnited States
Denial rate8.7%17.1%7.2%24.3%
Median rate spread, pp0.70.20.50.3
Originations with spread of 1.5 pp or more13.7%11.0%10.2%15.6%
Average originated loan$222k$223k$281k$329k
Home purchase share91.2%46.3%91.2%57.0%
FHA-insured share32.4%5.6%27.4%13.4%
VA-guaranteed share3.2%4.3%6.8%7.9%

Trend by year

ApplicationsOriginations

0205.54112022: 198 Applications2023: 190 Applications2024: 411 Applications2022: 98 Originations2023: 120 Originations2024: 284 Originations202220232024
Primary Residential Mortgage, INC. in Wisconsin: applications and originations, 2022–2024

This lender in stateWisconsin, all lenders

0%10.5%21%2022: 21% This lender in state2023: 11.8% This lender in state2024: 8.7% This lender in state202220232024
Denial rate by year, state rate dashed

Loan purpose and loan type in Wisconsin

By purpose

Home purchase 91% (259)Refinancing 5% (14)Cash-out refinancing 4% (11)

By type

Conventional 64% (183)FHA 32% (92)VA 3% (9)

Denial reasons as coded

Debt-to-income ratio44.4%
Credit history22.2%
Collateral14.8%
Insufficient cash (downpayment, closing costs)11.1%
Employment history7.4%
Unverifiable information0%
Credit application incomplete0%
Mortgage insurance denied0%
Other0%

Share of 27 denials in Wisconsin by first denial reason coded (outlined bar: all lenders in the state).

Counties in Wisconsin

CountyApplicationsOriginationsAmountDenial rate
Winnebago County5946$8.2m6.1%
Outagamie County5240$8.5m2.4%
Milwaukee County4127$6.0m10.0%

Counties with at least 25 applications, by originations.

Questions and answers

How many mortgages did Primary Residential Mortgage, INC. originate in Wisconsin in 2024?

284 loans totalling $63m, from 411 applications reported for properties in Wisconsin.

What is Primary Residential Mortgage, INC.'s denial rate in Wisconsin?

8.7% of decided applications in Wisconsin were denied, against 17.1% for all lenders in the state and 7.2% for this lender nationally. HMDA data alone cannot be used to determine whether a lender is complying with fair lending laws.

Which Wisconsin counties does Primary Residential Mortgage, INC. lend in most?

By originations: Winnebago County (46), Outagamie County (40), Milwaukee County (27).

Where does this data come from?

From the 2024 public HMDA loan/application register (FFIEC and CFPB), filtered to the lender's LEI and the property state. Cells under 25 applications are withheld.

Provenance

Source: HMDA public loan/application register 2022, 2023, 2024 (FFIEC and CFPB, public domain), records for this LEI with a property in Wisconsin. Built 30 Sep 2026; data through 1 Aug 2026. See methodology and corrections.