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Prime Financial Credit Union in Wisconsin

HMDA record for properties in Wisconsin, calendar year 2024. National record · Wisconsin overview

LEI 549300D9ZODKN6CVV913
Reporting agency National Credit Union Administration
State Wisconsin

HMDA data alone cannot be used to determine whether a lender is complying with fair lending laws. The data do not include some legitimate credit risk considerations for loan approval and loan pricing decisions. Cells under 25 applications are withheld.

In Wisconsin, Prime Financial Credit Union reported 125 applications and 110 originations for 2024, $15m in all.

Its denial rate in the state was 7.2%, below the Wisconsin rate of 17.1% across all lenders and compared with the lender's national rate of 9.2%.

The median rate spread on its Wisconsin originations was 0.6 percentage points (state median 0.2).

Applications in the state were down 24% on 2023.

125applications in WI, 202496.2% of the lender's total
110loans originated$15m
7.2%denial rateWI all lenders 17.1%
0.6 ppmedian rate spreadWI 0.2 pp

Compared with the state and the lender's national record

MeasureIn WisconsinWisconsin, all lendersPrime Financial Credit Union, all statesUnited States
Denial rate7.2%17.1%9.2%24.3%
Median rate spread, pp0.60.20.60.3
Originations with spread of 1.5 pp or more5.6%11.0%5.6%15.6%
Average originated loan$137k$223k$137k$329k
Home purchase share58.2%46.3%58.9%57.0%
FHA-insured share0.0%5.6%0.0%13.4%
VA-guaranteed share0.0%4.3%0.0%7.9%

Trend by year

ApplicationsOriginations

01102202022: 220 Applications2023: 164 Applications2024: 125 Applications2022: 112 Originations2023: 52 Originations2024: 110 Originations202220232024
Prime Financial Credit Union in Wisconsin: applications and originations, 2022–2024

This lender in stateWisconsin, all lenders

0%24.1%48.1%2022: 30.9% This lender in state2023: 48.1% This lender in state2024: 7.2% This lender in state202220232024
Denial rate by year, state rate dashed

Loan purpose and loan type in Wisconsin

By purpose

Home purchase 58% (64)Refinancing 5% (5)Cash-out refinancing 13% (14)Other purpose 25% (27)

By type

Conventional 100% (110)

Denial reasons as coded

Withheld: fewer than 25 denials in the state.

Counties in Wisconsin

CountyApplicationsOriginationsAmountDenial rate
Milwaukee County9684$11m6.3%

Counties with at least 25 applications, by originations.

Questions and answers

How many mortgages did Prime Financial Credit Union originate in Wisconsin in 2024?

110 loans totalling $15m, from 125 applications reported for properties in Wisconsin.

What is Prime Financial Credit Union's denial rate in Wisconsin?

7.2% of decided applications in Wisconsin were denied, against 17.1% for all lenders in the state and 9.2% for this lender nationally. HMDA data alone cannot be used to determine whether a lender is complying with fair lending laws.

Which Wisconsin counties does Prime Financial Credit Union lend in most?

By originations: Milwaukee County (84).

Where does this data come from?

From the 2024 public HMDA loan/application register (FFIEC and CFPB), filtered to the lender's LEI and the property state. Cells under 25 applications are withheld.

Provenance

Source: HMDA public loan/application register 2022, 2023, 2024 (FFIEC and CFPB, public domain), records for this LEI with a property in Wisconsin. Built 30 Sep 2026; data through 1 Aug 2026. See methodology and corrections.