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Rocket Mortgage in Wisconsin
HMDA record for properties in Wisconsin, calendar year 2024. National record · Wisconsin overview
HMDA data alone cannot be used to determine whether a lender is complying with fair lending laws. The data do not include some legitimate credit risk considerations for loan approval and loan pricing decisions. Cells under 25 applications are withheld.
Rocket Mortgage's 2024 HMDA record for Wisconsin covers 5,669 applications, 4,296 of them originated, worth $873m.
Its denial rate in the state was 17.1%, close to the Wisconsin rate of 17.1% across all lenders and compared with the lender's national rate of 18.2%.
The median rate spread on its Wisconsin originations was 0.5 percentage points (state median 0.2).
Applications in the state were up 32% on 2023.
Compared with the state and the lender's national record
| Measure | In Wisconsin | Wisconsin, all lenders | Rocket Mortgage, all states | United States |
|---|---|---|---|---|
| Denial rate | 17.1% | 17.1% | 18.2% | 24.3% |
| Median rate spread, pp | 0.5 | 0.2 | 0.5 | 0.3 |
| Originations with spread of 1.5 pp or more | 15.9% | 11.0% | 17.8% | 15.6% |
| Average originated loan | $203k | $223k | $270k | $329k |
| Home purchase share | 32.4% | 46.3% | 38.0% | 57.0% |
| FHA-insured share | 21.7% | 5.6% | 18.5% | 13.4% |
| VA-guaranteed share | 8.0% | 4.3% | 7.8% | 7.9% |
Trend by year
ApplicationsOriginations
This lender in stateWisconsin, all lenders
Loan purpose and loan type in Wisconsin
By purpose
Home purchase 32% (1,393)Home improvement 0% (20)Refinancing 11% (474)Cash-out refinancing 53% (2,262)Other purpose 3% (147)
By type
Conventional 70% (3,020)FHA 22% (934)VA 8% (342)
Denial reasons as coded
Share of 907 denials in Wisconsin by first denial reason coded (outlined bar: all lenders in the state).
Counties in Wisconsin
| County | Applications | Originations | Amount | Denial rate |
|---|---|---|---|---|
| Milwaukee County | 814 | 610 | $118m | 18.8% |
| Waukesha County | 337 | 268 | $75m | 12.2% |
| Racine County | 242 | 185 | $35m | 14.0% |
| Dane County | 233 | 169 | $42m | 15.9% |
| Kenosha County | 219 | 158 | $32m | 18.2% |
| Brown County | 194 | 158 | $34m | 10.4% |
| Rock County | 197 | 147 | $26m | 19.0% |
| Winnebago County | 175 | 138 | $27m | 13.6% |
| Outagamie County | 167 | 134 | $28m | 15.5% |
| Washington County | 140 | 114 | $27m | 12.8% |
| Sheboygan County | 146 | 113 | $20m | 16.2% |
| Walworth County | 140 | 110 | $22m | 17.0% |
| Eau Claire County | 115 | 95 | $21m | 12.7% |
| St. Croix County | 118 | 90 | $19m | 16.1% |
| Manitowoc County | 108 | 81 | $13m | 19.6% |
| Marathon County | 115 | 80 | $15m | 23.6% |
| Fond du Lac County | 99 | 75 | $14m | 16.5% |
| Dodge County | 86 | 65 | $13m | 20.7% |
| Wood County | 89 | 64 | $9.9m | 16.3% |
| Ozaukee County | 80 | 64 | $19m | 14.1% |
| Chippewa County | 79 | 64 | $14m | 12.2% |
| Jefferson County | 64 | 58 | $14m | 6.3% |
| Waupaca County | 70 | 56 | $11m | 13.8% |
| Douglas County | 74 | 50 | $8.8m | 25.0% |
| Sauk County | 61 | 50 | $11m | 15.0% |
| Polk County | 66 | 49 | $12m | 18.0% |
| Barron County | 62 | 45 | $9.2m | 21.1% |
| La Crosse County | 69 | 44 | $8.2m | 24.6% |
| Marinette County | 58 | 40 | $5.4m | 22.2% |
| Columbia County | 63 | 39 | $9.9m | 29.8% |
| Portage County | 54 | 37 | $6.4m | 26.0% |
| Dunn County | 51 | 37 | $7.7m | 19.1% |
| Oconto County | 41 | 37 | $6.7m | 9.8% |
| Pierce County | 49 | 36 | $7.8m | 17.0% |
| Adams County | 48 | 34 | $5.7m | 15.9% |
| Oneida County | 45 | 34 | $5.8m | 17.1% |
| Calumet County | 44 | 34 | $8.0m | 10.3% |
| Monroe County | 42 | 34 | $7.0m | 10.3% |
| Waushara County | 38 | 31 | $5.0m | 15.8% |
| Bayfield County | 35 | 31 | $5.5m | 8.6% |
Counties with at least 25 applications, by originations.
Questions and answers
How many mortgages did Rocket Mortgage originate in Wisconsin in 2024?
4,296 loans totalling $873m, from 5,669 applications reported for properties in Wisconsin.
What is Rocket Mortgage's denial rate in Wisconsin?
17.1% of decided applications in Wisconsin were denied, against 17.1% for all lenders in the state and 18.2% for this lender nationally. HMDA data alone cannot be used to determine whether a lender is complying with fair lending laws.
Which Wisconsin counties does Rocket Mortgage lend in most?
By originations: Milwaukee County (610), Waukesha County (268), Racine County (185), Dane County (169), Kenosha County (158).
Where does this data come from?
From the 2024 public HMDA loan/application register (FFIEC and CFPB), filtered to the lender's LEI and the property state. Cells under 25 applications are withheld.
Provenance
Source: HMDA public loan/application register 2022, 2023, 2024 (FFIEC and CFPB, public domain), records for this LEI with a property in Wisconsin. Built 30 Sep 2026; data through 1 Aug 2026. See methodology and corrections.